Reflecting on 2024 and charting the course for 2025

As 2024 has come to an end, it’s impossible not to feel a sense of excitement about what lies ahead for Reown and the broader web3 space. In 2024, Reown expanded multi-chain support, advanced compliance solutions, drove UX innovation, and fueled ecosystem growth, all while navigating challenges like rebranding and scaling in evergrowing web3 space, take a look back at 2024 here.

While last year has been a period of immense growth and learning for us, we’ve worked tirelessly to push the boundaries of what’s possible in blockchain accessibility, compliance, and UX.

Today, I’m thrilled to share our vision for 2025. At Reown, we believe the future of web3 depends on collaboration, innovation, and a relentless focus on making blockchain technology accessible to all. Here’s how we’re planning to make that happen in 2025.

A glimpse at Reown in 2025

In 2025, we aim to continue our role in shaping the standards and best practices in web3. Whether it’s through fostering interoperability, addressing compliance challenges, or setting new benchmarks for UX, we want to be at the forefront of progress.

This also means building strong partnerships with other industry players. By working together, we can tackle shared challenges and accelerate the adoption of blockchain technology on a global scale.

At Reown, our mission is clear: unlock better onchain UX. In 2025, we’re doubling down on this mission with a bold vision:

• Expanding multi-chain horizons: Having launched AppKit for Bitcoin and Solana in 2024, in 2025 we'll continue to transform AppKit into the ultimate tool for cross-chain innovation with endless possibilities for developers to build interoperable, future-ready applications.
• Revolutionizing payments and compliance: We onboarded many payments companies in 2024 to help make it easy for people to spend crypto and stablecoins. As the regulatory landscape evolves, we’re also leading the charge in compliance innovation. Empowering apps and wallets to easily navigate complexities like the Travel Rule while maintaining an exceptional user experience.
• Unleashing developer potential: We’re investing in a suite of powerful tools, next-gen SDKs, and frictionless integrations to supercharge creativity and reduce latency.
• Enhancing UX: Simplifying onboarding and improving accessibility remain central to our goals. Whether users are crypto-native or new to Web3, we want their experience to feel effortless. Especially with our new features such as Gas sponsorship and Chain Abstraction.
• Redefining UX: Accessibility and simplicity are at the heart of everything we do. With game-changing features like Gas Abstraction and Chain Abstraction, we’re making web3 effortless for everyone, from seasoned crypto users to newcomers exploring the space for the first time.

While we’re optimistic about what’s ahead, we’re also realistic about the challenges that come with growth. Scaling without sacrificing quality, navigating an ever-changing regulatory environment, and educating a new wave of web3 users are just a few hurdles we anticipate.

But with these challenges come opportunities to innovate, grow, and lead. We’re ready to meet these challenges head-on with the support of our community and partners.

A look at the market in 2025

As we step into 2025, the web3 ecosystem stands on the brink of unprecedented growth and transformation. Over the past year, we’ve witnessed accelerated adoption of blockchain technologies, fueled by advancements in scalability, interoperability, and usability. Ecosystems like Ethereum have laid the groundwork for seamless multi-chain interactions, while Layer 2 networks and blockchains like Solana and Polygon have addressed critical pain points such as high transaction costs and slow speeds.

Yet, these leaps forward have brought their own challenges. The growing diversity of blockchain networks has introduced complexities for users and developers alike. Ranging from fragmented user experiences to the technical overhead of maintaining compatibility across ecosystems. As the market matures, one trend becomes clear: the focus is shifting from building foundational infrastructure to creating user-centric solutions that simplify complexity and drive widespread adoption. After all, we at Reown have seen a huge influx of users within web3.

With this in mind, here are my predictions for 2025, a year that will redefine how we think about blockchain usability, governance, and innovation.

• Users won’t need to know about gas! - The long awaited Pectra upgrade is coming soon which will transform the way EVM users can interact with blockchains. Smart account adoption to date has been relatively low but with 7702 coming in, EOAs will be able to take advantage of things like gas sponsorship (where an app or a wallet can cover your gas) or token paymasters (where you can pay gas in any ERC20 token). They’ll also be able to take advantage of the benefits of 7715 permissions so that they can do things like dollar cost averaging without compromising on security.
• Payments and stablecoins will grow exponentially - having worked on crypto payments for many years I'm personally really excited for this. The opportunity for end users to pay with crypto or receive crypto easily regardless of which chain they have assets on or which asset the merchant wants to send or receive is revolutionary. Subscription payments make up a huge proportion of the overall payments market and 7715 also opens the door for true subscription payments (without delegating your private key or putting funds into an escrow). The payments space has been ripe for disruption for some time and I think that 2025 is the year we see many new payments companies as well as forward thinking incumbents really drive crypto and stablecoin adoption.
• 2025 is the year of Agents - giving your AI agent its own wallet started as a trend in late 2024 and will rapidly grow in 2025. This new advancement goes beyond novelty, it's about redefining how users interact with assets and services. By delegating tasks like dynamic asset management, automated trading, or payments, users can be more efficient without sacrificing control. AI agents will change commerce as we see it today, sourcing deals and handling transactions across crypto and fiat. As this synergy between AI and blockchain matures, it will drive a wave of innovation, cementing AI agents as one of the driving forces of the decentralized economy.

A new year for a new industry

2024 was nothing short of transformative for our often humble ecosystem. We’ve entered this year in unchartered territory—opportunities for our industry to really mature and break the barriers into more real world use cases are bursting at the seams, and its imperative to the mission that we take these in full force.

As we step into 2025, I’m filled with gratitude for the incredible partners who have supported Reown’s journey so far. Together, we’ve made remarkable progress, but there’s so much more to accomplish, and I can’t wait to nail it this year with our fantastic community of builders.

The future of web3 is bright, and Reown is committed to playing a pivotal role in shaping it. I can’t wait to see what we’ll achieve together in the year ahead.